The company is committed to creating a quality society and providing opportunities for the underprivileged through the "Ratch Pathana Rongjai Mob Ai Uin, Creating Smiles" project. This initiative is continuously carried out to support and assist disadvantaged groups, including children, the elderly, and people with disabilities.

In 2024, the company organized an event at the Pratchinburi School for the Deaf, located in Nern Hom Subdistrict, Mueang District, Prachinburi Province. The goal was to help and share happiness with children who have hearing impairments, intellectual disabilities, autism, physical disabilities, or those who have been abandoned and lack caregivers. A total of 220 children under the school's care benefited from this activity. The event included the donation of essential items and the provision of a lunch to create a warm atmosphere and bring smiles to the children.

Over the 11 years of the "Ratch Pathana Rongjai Mob Ai Uin, Creating Smiles" project, the company has assisted and supported over 1,000 underprivileged individuals in society. The company will continue to uphold its mission of giving and improving the quality of life for the disadvantaged to promote valuable and sustainable coexistence in society.